Here is a look at the new iPod Touch 4G and the new Apple TV… it a thing of brilliance how Apple is able to recreate marketing strategies and get consumers excited about the same product over and over.
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From the category archives:
Here is a look at the new iPod Touch 4G and the new Apple TV… it a thing of brilliance how Apple is able to recreate marketing strategies and get consumers excited about the same product over and over.
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According to the Business Insider Apple has just submitted a patent for the “iBike” which will integrate the iPod or iPhone with a smart bike. Already considered the strongest brand in the world Apple is looking to build upon their dominance by entering untapped markets.
The bicycle patent is similar to the Nike + iPod system, which tracks your workouts. There’s plenty of companies making little sensors to track information on bicycles, but we imagine Apple will offer the cleanest, most comprehensive software solution.
For serious bike riders, this will probably be pretty attractive. The “iBike” is just the latest Apple patent in a long line of cool, futuristic gadgets.
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Dean Kamen landed in the limelight with the Segway, but he has been innovating since high school, with more than 150 patents under his belt. Recent projects include portable energy and water, here he gives his perspective on inventing and giving check it out.
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The iPhone 4 is a hit with consumers, Apple is smashing the cellular market.
Apple Inc had sold 1.7 million units of the iPhone 4 worldwide by Saturday, June 26, its most successful product launch yet, the company said.
Sales of the touchscreen smartphone, which competes with devices from Nokia, Research In Motion, and Motorola, surpassed some analysts’ expectations, as well as those of Apple itself, which has been having trouble keeping up with demand.
In a statement, chief executive Steve Jobs apologized to “customers who were turned away” because the company did not have enough supplies of the iPhone 4.
Shares of AT&T Inc, the exclusive U.S. provider for the iPhone, rose as much as 1.5% after the news as analysts said it meant more customers than expected committed to use the No. 2 U.S. mobile provider’s service for another two years.
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In the world of commerce things are changing very rapidly and if a company isn’t able to keep up with these changes they may find themselves out of business. Adapting to new technology is a must for companies; inc recently brought attention to the new cell phone credit card applications which allow customers to check out by cell phone, check it out below:
Whether you are at a trade show, a street fair, a sporting event, or just on the road, it has gotten a lot easier to make a credit card sale. Thanks to a host of new applications, businesses can process credit cards without using dedicated wireless devices or clunky terminals, which can cost anywhere from $200 to $2,000. All you need is your cell phone.
Technicians at Jackson Comfort Systems, a $3 million company in Northfield, Ohio, that offers heating and air-conditioning repair and installation, recently started using their phones to process orders in clients’ homes and offices. After an employee finishes a job, he keys the customer’s credit card information into an application on his cell phone. The data are automatically encrypted, and payment is processed immediately. No information is stored on the phone. After the transaction is approved, the technician can use the application to send the customer a receipt via e-mail or text message.
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If a company goes from 3 billion in market capitalization to $250 billion in a span of ten years I think that its worth discussing. I pulled this write up from here, which highlights how Apple has become the third most important company in the world, check it out:
By Scott Anthony
It was September, 2005. I was fresh off of a workshop with a media company where the company’s CEO noted, “Trees don’t grow to the sky forever.” The company’s core business was strong, but the CEO told the group it had to innovate to sustain success in an increasingly turbulent environment.
A couple of days later, I was talking to my colleague Matt Eyring. He said, “So Scott, you’ve been a big supporter of Apple over the past few years. What do you think about buying some stock?”
“Trees don’t grow to the sky forever,” I told Matt.
Whoops.
Since late 2005, Apple’s stock has quintupled. With a market capitalization of close to $250 billion, Apple is (at least today) the third most valuable company in the world, behind ExxonMobil and Microsoft.
It’s a stunning story that’s been dissected to death, but still remarkable enough to warrant reflection. Ten years ago — three years after Chairman and CEO Steve Jobs had returned to “rescue” Apple — the company was still largely treading water, with a relatively meager $3 billion market capitalization. Its personal computer products had a loyal following in niche markets, but that was about it.
Over the past decade, Apple has launched five legitimately game-changing innovations:
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You hear rap artist talk big money all the time but here is the true meaning of big money talking, The Vertu Signature Constellation Diamond. The designer of the masterpiece Frank Nuovo talks with the Robb Report about the design.
The lifeblood of a designer is to keep things moving,” says Frank Nuovo, creative director and designer for Vertu, the high-end mobile-phone brand he launched in 1998 when he was head of design at Nokia. For the last decade, Nuovo has kept Vertu and its product line moving forward, both creatively and relentlessly. His latest effort is the revamped Signature cell phone ($12,600 to $39,000), which combines stainless steel, white or yellow gold, and sapphire crystal in one technologically advanced device.
“I wanted our flagship phone to be confident—an upright creation that represents success,” Nuovo says. “Like a beautiful high-rise or bridge, the structural elements and interlocking details exhibit strength in line and form. It’s classic and timeless.”
Much like a master watchmaker might put together a limited-edition mechanical timepiece, a craftsman working in Vertu’s headquarters near London assembles each Signature handset from start to finish and signs it upon completion. The man-made sapphire crystal (reminiscent of a watch crystal) that protects the cell phone’s display is highly scratch-resistant—so hard, in fact, that diamond-tipped tools must be used to cut, grind, and polish it. “We chose sapphire for what it does, its performance,” Nuovo says. “I have used my phone every day for two years, and [the sapphire] is still flawless.”
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